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    CRM Executive

    Marketing

    Location:  Derby - Head Office
    Contract Type:  Permanent
    Salary:  £25,000 plus performance related bonus
    Closing Date:  Friday 22 November 2019
    Interview Date:  Monday 02 December 2019
    Reference:  2019-266

    We are looking for a CRM Executive to join our busy team and support both email and social CRM activity. The ideal candidate will have experience with supporting the creation of content for social and email, making basic changes to emails templates, contributing to design briefs and reporting on campaign activity.

    If you are passionate about creating “killer content” and take pride in ensuring our customers are excited to receive our communications then we want to hear from you.

    RESPONSIBILITIES:

    • Contribute to the execution of CRM communications across multiple owned channels (email and social)
    •  Support and record actions of quarterly campaign planning bursts
    • Work with the other CRM Executive and wider CX teams to develop automated programmes to improve customer information pre and post journey
    • Work closely with the in-house design team and external agencies to deliver high quality content that is on-brand, consistent and engaging
    • Input to the monthly CRM report and make recommendations where needed
    • Develop & maintain effective relationships with key stakeholders across the business. Work across function and with stakeholders to support business requirements understanding what they are trying to achieve and the best way we can support.

    SPECIFIC EXPERIENCE, KNOWLEDGE AND QUALIFICATIONS

    • The ability to communicate with and influence stakeholders
    • Demonstrable experience in creating, developing and executing direct marketing campaigns, particularly through social media e.g. Instagram Stories etc
    • Experience in email production and in using an Email Service Provider
    • Basic knowledge of HTML & CSS as a minimum
    • Skilled in Adobe Creative Cloud applications
    • Skilled in Microsoft Excel
    • Copywriting experience
    • Strong commercial understanding ideally gained in the travel / hospitality industry
    • Educated to degree level or equivalent in related subject e.g. Digital Media, Marketing, Journalism etc

    In return we will offer the right candidate a place in the most creative team in the company, a competitive salary, free travel on East Midlands Railway and subsidised travel across the rail network with other train operation companies. We also offer a fantastic pension scheme along with other great benefits.

    To apply please complete the online application form and upload your CV. As we operate a blind screening process please remove all personal information including your name from your CV.

    To find out more about working life at East Midlands Railway you can visit eastmidlandrailway.co.uk/careers

    The closing date for this job opportunity has now passed, and applications are no longer being accepted for this position


    We welcome applicants from diverse backgrounds, we promote equal opportunities for all.  East Midlands Railway is a non-discriminatory employer committed to the recruitment and promotion of all on the basis of ability and merit irrespective of disability, race, gender, health, social class, sexual preference, marital status, nationality, religion, employment status or age. We’ll treat your application fairly and assess you for the job based on merit and skills. 


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